Help businesses, entrepreneurs, And Marketing teams
Implementing Email Marketing Automation, CRM Integration, and Customer Journey Optimization to Increase Engagement, Streamline workflows, and Scale Growth.
Latest Podcast
AI and Marketing Content
with Perry Sheraw
Oct. 7, 2025
Unlocking Opportunity through Email Automation
Sept. 29, 2025
Latest Blog
The Klaviyo BFCM Playbook
Your inbox doesn’t have to scream “SALE!” to make money – but it does have to be smart.
If you’re running Klaviyo for BFCM, this isn’t your first rodeo – and yet, every year, something feels a little… different. Inbox competition gets louder. Attention spans get shorter. Margins get tighter.
That’s why this year’s playbook isn’t about doing more – it’s about doing what works. Strategic segmentation, campaign timing, and messaging that doesn’t just convert, it keeps your brand respected after the sale.
Perry Sheraw is an Email Marketing Expert.
Perry Sheraw started her career in the 1990s as a print journalist. In the early 2000s, she sent her first email marketing campaign and launched a pioneering career in digital marketing and marketing automation.
On-Demand Courses
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Aisi Luis lobortis ante nisi Luis lobortis ante
Nulla viverra erat cursus egestas magna dui, ullamcorper
Eisi Luis lobortis ante nisi Luis lobortis ante
Nulla viverra erat cursus egestas magna dui, ullamcorper
Misi Luis lobortis ante nisi Luis lobortis ante
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Perry Sheraw Book
Perry Sheraw Book
About Perry Sheraw
Perry Sheraw is an Email Marketing Automation Strategist, Coach, and Consultant with a mission to help businesses harness the power of automation to scale smarter, communicate better, and achieve consistent revenue growth.
Her career began in the early 2000s, when email marketing was still a frontier. Sitting in boardrooms surrounded by executives, Perry recognized the untapped potential of email long before it became mainstream. That conviction set the course for her professional life: building automation systems, restoring email deliverability, and proving again and again that email—done right—drives results that few channels can match.